Retro I.T.
Visual identity
2017
A visual identity for
a vintage-computer museum.
A chip-inspired symbol and wordmark for Retro I.T., with exhibition posters and digital graphics.
- Project
- Visual identity
- Year
- 2017
- Scope
- Logo, exhibition graphics, digital graphics & print presentations
Project context
The identity uses a green, black and white palette and a symbol drawn from computer-chip geometry. Compact and horizontal versions adapt the mark to exhibition and digital materials.
The chip-inspired identity
A computer-chip symbol and a compact wordmark, with vertical, horizontal and reversed versions. Green, black and white form the palette.
Exhibition graphics
Exhibition posters use vintage-computer imagery and pixel-style lettering. The posters and roll-up design are shown in print mockups.
Digital graphics
The symbol and visual language extend to exhibition announcements and seasonal graphics, using circuit patterns, pixel-style type and vintage-computer imagery.
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