PolyFarm
Visual identity & social media
2021
From the logo
to the next season.
Logo, branding and social media visuals for PolyFarm, a Web3 game on Polygon.
- Project
- Web3 game
- Year
- 2021
- Contribution
- Logo, branding & social media communication
Project context
PolyFarm launched as an on-chain game on Polygon in December 2021. After joining the community as a player, Tomi contributed to its logo, branding and social media communication. The original website and Discord are now closed; this case presents the identity and campaign work from the project archive.
A family of names
The main wordmark extends into Farmers, Lands and Buildings. Yellow lettering, a dark outline and a mint background connect the different categories.
The world around the identity
The original game combined a farm setting with Web3 mechanics. This screenshot shows the environment the identity supported; the work presented here is the branding and social communication.
Original game screenshot, included for context. Game artwork, interface and development are not credited to Niu Level.
Nexus
Start a project
Let’s talk.
A few details are enough to start: your business, what you need designed and your timing.
A system for updates
Launch reminders, land sales and seasonal announcements share a consistent layout. The logo anchors the posts while type, images and seasonal details change with the message.
Browse the gallery and select an image to view it at full size. Dates and messages belong to the original project.