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Nexus

Album identity
2026

An album identity,
in print and on stage.

A visual identity for the album by Tomi Marfă & ASHU, from the artwork to release events and merchandise.

Project
Artist-led album release
Released
16 January 2026
Scope
Creative direction, visual identity, event graphics & merchandise
Nexus physical album, concert artwork and T-shirt photographed together
The physical album, concert artwork and T-shirt.

Project context

The work spans the record, its release events and the objects made around them. Alongside writing and performing on the album, Tomi Marfă was its creative director and executive producer.

01

The album identity

An X marks the collaboration between Tomi Marfă and ASHU. The textured symbol, red-and-black palette and illustrated details establish a raw visual language that carries from the wordmark into the album artwork and campaign materials.

Nexus wordmark with a textured X between the two halves of the name
Nexus album front cover, with a black X on a red textured backgroundNexus back cover with the track list and illustrated details
Black-and-white pattern made from repeated Nexus X symbolsThe textured Nexus X symbol shown on its own
Antarctica / Music video from the albumWatch on YouTube ↗
Music & video credits
Lyrics & vocals
Tomi Marfă
Instrumental
ASHU
Mix & mastering
SSA
Direction
soareafloarelui
Drone
Gabriel Nedelcu
Cinematography & VFX
Denis Babuta
02

Listening party

Before the release, a listening party at Supa Dupa x Twisted Olives in Bucharest introduced the album. Artist portraits join the X symbol across the event poster and its social formats.

Full listening-party poster in the Nexus red-and-black identity
Poster size
Square promotional artwork for the Nexus listening party
Social size
Vertical listening-party poster with the Nexus wordmark and artist portraits
Story size

Artist portrait photography: George Badea

Across the event formats, the texture remains consistent. The composition adapts to the available space, keeping the artist names, date and venue clear within the same raw visual language.

Promotional portrait of the two artists against the Nexus X artwork
Audience and artists at the Nexus listening partyA performance among the audience at the Nexus listening partyWide photograph of the Nexus listening party
03

The release campaign

The concert at Expirat, Halele Carol, used the same graphic system across posters, ticket announcements, guest reveals and an after-party. Photographs below show the identity at the event.

Full album-release concert poster with the Nexus wordmark
Landscape version of the Nexus album-release event artwork
Cover size
Red Nexus album-release concert poster for Expirat
Social size
Story-format adaptation of the red Nexus concert artwork
Story size
Nexus concert announcement in the red-and-black graphic systemSpecial guests announcement for the Nexus launch concertNexus social graphic announcing a 48-hour early-bird ticket periodNexus social graphic marked early bird sold outNexus premium-ticket promotional graphicNexus after-party graphic with the line 2026 is the new 2016
A group performance photographed from the Nexus audience
Photograph of the stage and audience at the Nexus release showArtists performing together at the Nexus release showNexus wordmark projected behind the performers at the release show

Concert photography: Vladimir Pogonariu

Nexus / Spotify Canvas

Spotify Canvas

Nexus / Release show at Expirat

Aftermovie: Gabriel Nedelcu

04

The physical release

The artwork extends to a digipak and a black T-shirt, with the X used as a standalone mark. Premium tickets included the physical album, a limited-edition T-shirt, a signed poster and stickers.

Physical Nexus digipak with its red front cover and black X
Nexus physical album opened to show the disc and inside artwork
Open
Rear and folded panels of the physical Nexus digipak
Back
Nexus merchandise artwork with a red X on blackFront and back views of the black Nexus T-shirt
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